Digital Signage and Event Signage in Austin, Boston, Chicago, Las Vegas and Nearby Cities

15 Apr 2018, Posted by Jeremy Dalton in Uncategorized

One of the most popular modes of marketing communication with tremendous potential undoubtedly remains the digital signage. Having said that, it is also true that the market for digital signage has become extremely saturated and therefore, even more competitive, especially because consumers are emphasizing more on the mobile options to get information delivery. So, it has become crucial to focus on creating more engaging and memorable content for your digital signage. We, at Applied Advertising, can offer you a world-class service for digital signs in areas like Austin, Boston, Chicago, Las Vegas, Los Angeles, Miami, and New York City. We take pride in having completed a number of projects for companies like the NBC, Hummer, Dodge,  Brooks Brothers, Saks Fifth Avenue, Nike, and Apple to name a few.

So, here we have a few things to keep in mind while designing your digital signage. Take a look.

  1. Decide on the Location

This will obviously depend on the purpose of your digital signage. But whether you are opting it to enhance your brand identity, provide contact information, or spreading awareness about any giveaway, you have to make sure it is placed at a spot where it will be visible to everybody.

  1. Choice of Font

Whenever you are working with the content of the digital sign, you have to make sure that you pick a normal, legible font that is understood by all. And most importantly, does not distract your readers from the message you are conveying via the signage.

  1. Pick Right Colors

Next, while working on the design of the signage, one has to make sure that the colors make the signage attractive, intriguing, and pique the interest of the viewers. Go for contrasts and pick complementary colors. But again, make sure that use few colors. One color should dominate while others should be there to highlight or contrast.

So, without any delay, if you want to choose us for your digital signage needs, get in touch with us today.