title

PORTFOLIO

HBO

Category: Transit

Project: Subway installation for “True Blood” series launch

Location: New York City, NY

 

ABOUT

HBO needed a unique installation within the Times Square subway venue to promote the “True Blood” series launch. We installed individual graphics covering a dimensional encasement that allowed a video to be set inside to view individual trailers. This was a unique and new solution for this location that successfully tied in the subway car video panels for viewing while riding to continue the story.